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11

Maybank Sustainability Report

2014

Group President and

Ceo’s Message

Building Sustainable Linkages across Asia

As an organisation with over 47,000 employees in 2,400 offices spanning

20 countries around the world, the decisions we make - from the Board right

down to the branches - impact the lives of millions of people, through our

interaction with customers, businesses, regulators, and communities. This

provides us with a broad perspective on the responsibility that comes with the

role Maybank plays across ASEAN.

Today, with the 20/20 Sustainability Plan, we are laying the foundation for

the next phase of our growth and for our sustainability initiatives to be truly

integrated into the core of our business. For us, sustainability means delivering

value and conducting business in a humanising way that enhances our

performance in a sustainable way. As testimony to our current efforts, we have

been included in the top 20 companies of the Bursa Malaysia FTSE4Good

Environmental, Social, and Governance (ESG) Index and we have received

multiple awards for our sustainability reports.

Key Highlights

Even as we made important strides through our sustainability commitment,

we also delivered a net profit of RM6.72 billion for the financial year ended

31 December 2014 (FY2014) - the highest in our history and 2.5% higher than

last year’s record-breaking performance. We paid over RM2 billion in taxes

and zakat.

Our sustainability focus is guided by our humanising mission and translated

into an enhanced ESG framework. ASEAN is a huge marketplace, and for us

to emerge a regional powerhouse, it takes strategic planning, adoption of

disruptive technology, and effective branding. Our growth strategy includes

getting better performance from our regional markets.

Our Sustainability Focus

Community and Citizenship

With a contribution of over RM77 million across the Group in 2014, we

are committed to promote genuine community empowerment and

transformation. Maybank Foundation is our principle platform for community

engagement. Last year, we identified the need for better processes and

systems and embarked on an ambitious community impact roadmap with

the aim of crafting flagship programmes that are regionally significant yet

locally relevant. We look forward to making more significant contributions

in the coming year and will continue to invest for impact in all our key areas:

education, community empowerment, arts and culture, healthy living,

environmental diversity and disaster relief.

Employee volunteerism through the Cahaya Kasih programme is nowmore

structured with progressive assessments. Employee volunteerism brings

different teams of employees together, exposing them to new perspectives

and experiences. The Cahaya Kasih Challenge (CKC) aims to widen our

employee participation in the community through long-term initiatives, with

the Maybank Group Global CR Day as a platform to showcase our outreach.

People

We are seeing results from our investment in human capital. Through

various long-term development programmes, we have multiple employee

engagement platforms, heightened multicultural awareness, and a regionally

agile workforce. The introduction of our matrix structure ensures that we

get the full benefits of our regional platform to effectively drive our strategic

priorities and reinforce our strong values system and productivity, which in

turn boosts the Group’s performance levels. A significant initiative finalised

in 2014 was the regionalisation of myHR2u, the online employee self-service

portal which will also be made available on mobile devices. Staff movement

across the region has become more fluid and active with over 130 cross-

border assignments.

Our flagship learning portal, MyCampus, provides 24/7 online access

to a diverse and comprehensive range of learning and development

programmes. Across the Group, we invested RM120 million in 2014

in learning and development initiatives with the aim of improving

capabilities across the organisation.

Our people are not only diverse in the experience they bring, but also with

respect to gender, ethnic, and cultural backgrounds. One of our strategic

aims is to focus on driving greater diversity on the leadership bench. Women

representation in management positions have grown from 38% in 2009 to

46% in 2014. We launched the Group Inclusiveness and Diversity Agenda

(GIDA) with the aim of ensuring greater representation of women in

leadership positions across the Group as well as en hancing wealth creation

through greater support for SMEs.